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2018-09-12150碟子
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2018-09-13一次性環(huán)保餐具-碟子(zǐ)
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2018-09-14一次性可降解餐具-270ml碗
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2018-09-14一次性餐具-叉(chā)子
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2018-09-14環保餐盒
製約一次性(xìng)餐具更快發展的因素有哪些?
調查結果顯示,我國(guó)的一次性餐具使用範圍大多集中於一線城市,而中小城市很(hěn)多餐飲企業依(yī)然在使用餐具,關於(yú)正規一次性餐(cān)具的使用效(xiào)果、健康性能已經得到人們的認可,那麽為什麽這些飯店(diàn)仍然沒有采用這種更受追捧的產品呢?關於一次性餐具發展的製約(yuē)因素,可以從生產廠家、經銷商、使用單位這幾個方麵進行分析。
The survey results show that the use of disposable tableware in China is mostly concentrated in the first tier cities, while many catering enterprises in small and medium-sized cities are still using sterilized tableware. The use effect and health and safety performance of regular disposable tableware have been recognized by people, so why do these hotels still not use this more popular product? The restrictive factors of the development of disposable tableware can be analyzed from the aspects of manufacturers, distributors and users.
是一次性餐具(jù)生產廠家的良(liáng)莠不齊,眾所周知,新事物出現並得到認可後,必然會吸引商人的投資熱情,一次性(xìng)餐具出現後,同樣帶動(dòng)了大批投資者開辦工廠,這本身(shēn)是市(shì)場發展(zhǎn)的正常規律,然(rán)而食品(pǐn)加工業的高標(biāo)準要求,讓許多廠家在(zài)生產資質上就達不到要求(qiú),因此小(xiǎo)作坊式的偷偷生產成為(wéi)行業(yè)一大問題,又因為該產品作為快速消費品的特性,小廠家(jiā)經(jīng)常會出現不能及時(shí)供貨的情況,更遑論對加(jiā)盟(méng)商的扶持政策了,讓(ràng)加盟商或餐飲企業怨聲載道,使行業源頭的信譽(yù)受損,成為製約產(chǎn)品更快發展的關鍵因素之一。
First of all, disposable tableware manufacturers are mixed. As we all know, when new things appear and are recognized, it will inevitably attract businessmen's investment enthusiasm. After the emergence of disposable tableware, it also drives a large number of investors to set up factories, which is the normal law of market development. However, the high standard requirements of food processing industry make many manufacturers fail to meet the requirements in production qualification As a result, the small workshop type of secret production has become a major problem in the industry, and because of the characteristics of the product as a fast-moving consumer goods, small manufacturers often can not supply goods in time, let alone the supporting policies for franchisees, which makes franchisees or catering enterprises complain, damages the reputation of the industry source, and becomes one of the key factors restricting the faster development of products.


其次是(shì)有的(de)經銷商對行業的認識不足,雖然各(gè)廠家對產品(pǐn)有著較大的宣傳力度,然而(ér)一(yī)次性餐具的更快(kuài)發展還離不(bú)開經銷商的(de)努力(lì),特別是前期,經銷商需要去(qù)飯店等使用單位做一個更直觀的宣(xuān)傳講解,隻有當市場基礎打牢之後(hòu),才會有更多的餐飲企業(yè)主動聯係經銷商,而(ér)一部(bù)分經銷商受到不良廠家信口開河(hé)的承諾,盲目的以為市場拓展(zhǎn)很簡單,更終與預期不一致就放棄了(le),導致該地區市場發展停頓不前。
Secondly, some dealers do not know enough about the industry. Although the brand manufacturers have great efforts to publicize the products, the faster development of disposable tableware can not do without the efforts of dealers. Especially in the early stage, dealers need to go to restaurants and other users to make a more intuitive propaganda. Only when the market foundation is solid, will more catering enterprises take the initiative to join hands They are dealers, and some dealers are promised by bad manufacturers, blindly think that the market development is very simple, and finally give up when they are inconsistent with the expectation, which leads to the stagnation of the market development in the region.
另外還有餐飲(yǐn)經營者的(de)顧慮或利潤的考量,飯店老板擔心這種新型產品(pǐn)不足以讓食客接(jiē)受,誠然,目前的一次性餐具還(hái)沒有(yǒu)讓所(suǒ)有人都熟悉,不過憑借明星代言的地麵推廣,在等餐(cān)的時候,該產品就能夠引起食客的(de)興趣,根據試用調查可以發現,基本上所有消費者沒有出現對一次性餐具拒絕的情緒,反而是好奇居多,另外,傳統餐具不好監(jiān)管的惡意壓縮(suō)成本,讓飯店在餐具上(shàng)也有了(le)一部分利潤收益,餐飲經營者因此(cǐ)不願(yuàn)意放棄(qì)這部分利益,實際上(shàng)一次性餐具同樣可以為飯店老板提供一部分差價(jià)利潤,這是許多飯店經(jīng)營者所不知道的。
In addition, there are concerns of restaurant operators or profit considerations. Hotel owners worry that this new product is not enough for diners to accept. It is true that the current disposable tableware has not been familiar to everyone. However, with the ground promotion of star endorsement, when waiting for a meal, the product can arouse diners' interest. According to the trial survey, it can be found that almost all consumers are familiar with it Instead of rejecting disposable tableware, most of them are curious. In addition, the malicious cost reduction caused by the poor supervision of traditional disinfection tableware makes the hotel have a part of profit on tableware. Therefore, the catering operators are not willing to give up this part of profit. In fact, disposable tableware can also provide a part of profit margin for the hotel owners, which is the main reason for many hotels What people don't know.
- 上一個: 一次性餐具廠家的生產要求!
- 下(xià)一個: 玉米(mǐ)澱粉餐具真的(de)衛生嗎?有沒有危害!
150碟子
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